Journalism prof Wayne McPhail berates journalism schools for still being mired in the old technology and old patterns of thought and not being aggressive enough in teaching use of new, digital technology as a means of journalism. He notes he has grad students who don’t know what RSS is. This is a bit of a conundrum, since the latest crop of undergrads comes in with the reputation of being the most tech-savvy ever, and they will be supplanted by next year’s crop. Still, I think he has a point, since most journalism profs are still practitioners leaving the field for a better, more predictable job, teaching what they’ve been doing in the last 15 years. Still don’t see as much digital in MSM as the technology seems to imply it can do.
MediaShift, September 29 2010